{"id":62,"date":"2026-04-21T14:25:13","date_gmt":"2026-04-21T14:25:13","guid":{"rendered":"https:\/\/zpraeg.dk\/?page_id=62"},"modified":"2026-04-21T14:57:32","modified_gmt":"2026-04-21T14:57:32","slug":"influencer-marketing","status":"publish","type":"page","link":"https:\/\/zpraeg.dk\/index.php\/influencer-marketing\/","title":{"rendered":"Influencer marketing"},"content":{"rendered":"\n<div class=\"wp-block-cover alignfull is-light has-contrast-color has-text-color has-link-color wp-elements-6c1be884caac81adebd2ec6d3428e991\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--60);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--50)\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-base-background-color has-background-dim-100 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container has-global-padding is-layout-constrained wp-container-core-cover-is-layout-49249989 wp-block-cover-is-layout-constrained\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-ca2dd60b wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group is-vertical is-content-justification-stretch is-layout-flex wp-container-core-group-is-layout-d8dce8eb wp-block-group-is-layout-flex\">\n<p class=\"has-text-align-left wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"is-style-default wp-block-paragraph\">Influencer marketing handler ikke bare om reach \u2013 det handler om trov\u00e6rdighed. Vi hj\u00e6lper jer med at finde de rette profiler, der matcher jeres brand og m\u00e5lgruppe, og som kan skabe autentisk content, der rent faktisk flytter noget.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">En af de st\u00f8rste udfordringer ved influencer marketing er at v\u00e6lge de rigtige samarbejdspartnere og sikre, at indsatsen giver et m\u00e5lbar afkast. Mange oplever at bruge budget p\u00e5 kampagner uden reel effekt. Her sikrer vi en struktureret tilgang, hvor strategi, eksekvering og m\u00e5ling h\u00e6nger sammen.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vi starter med at definere m\u00e5l og m\u00e5lgruppe, hvorefter vi identificerer relevante influencers baseret p\u00e5 data og brand fit. Vi h\u00e5ndterer dialog, forhandling og kampagneops\u00e6tning, og sikrer at content lever op til b\u00e5de jeres brand og platformens pr\u00e6misser. Efterf\u00f8lgende analyserer vi performance og optimerer l\u00f8bende indsatsen.<\/p>\n\n\n\n<p class=\"is-style-default wp-block-paragraph\">Vi anvender blandt andet Meta Business Suite, influencer-platforme som Modash samt interne dashboards til tracking. Resultatet er kampagner, der \u00f8ger jeres synlighed, styrker jeres brand og skaber salg gennem trov\u00e6rdig kommunikation.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-62","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/zpraeg.dk\/index.php\/wp-json\/wp\/v2\/pages\/62","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zpraeg.dk\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/zpraeg.dk\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/zpraeg.dk\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/zpraeg.dk\/index.php\/wp-json\/wp\/v2\/comments?post=62"}],"version-history":[{"count":2,"href":"https:\/\/zpraeg.dk\/index.php\/wp-json\/wp\/v2\/pages\/62\/revisions"}],"predecessor-version":[{"id":84,"href":"https:\/\/zpraeg.dk\/index.php\/wp-json\/wp\/v2\/pages\/62\/revisions\/84"}],"wp:attachment":[{"href":"https:\/\/zpraeg.dk\/index.php\/wp-json\/wp\/v2\/media?parent=62"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}